With the advancement in technology, everyone started to use the smartphone for accessing every information from the internet. Business and organization tend to improve the customer experience with introducing apps for the smartphone. Reaching out to more number of customers or viewers becomes more comfortable with the use of the apps for their business or organization. Various digital marketing techniques are available for quickly increasing the traffic for a website or app.
Ratings and reviews are simply a way for users to express their sentiment towards an app either rating it from 1 to 5 stars, being 5 the best rating, and writing a review on which users put into words what they like or dislike about it, or even ask for new features. In the digital world that we currently live in it’s becoming more usual to buy products online, and ratings and reviews play a
Reviews are building block for making the online reputation for any product. It is also applicable to the applications. They are actually reflecting the words and thoughts of others about that particular product. It is obvious that every user likes to read app review before buying any product to know what others are saying. Many of the app developers sometimes neglect reviews and do not
We all know that why reviews are important for our product or applications. It is because it’s not only text but they also reflect the reputation of our app. Before downloading any application, users always check the reviews to know what others say about the application. It is obvious that nobody will give the review until and unless the user did not use the app.
Hyper Casual mobile games are ruling the app store market in present time. There is a great hike of a wave related to this game category. The marketing team investing a good amount of dollar for the paid user acquisition. This give rise to good amount of downloads. All the publishers are test these games in a deep manner with the help of KPI i.e. Key Performance Indicators. There is